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From Digital Underdog to Pakistan’s Leading Activewear Brand.
Aguila Activewear, a renowned activewear and golf wear manufacturer in Pakistan, faced significant challenges in creating brand awareness and boosting their eCommerce sales. DikhaDe took on the challenge and delivered impressive results.
Overview:
Aguila Activewear was struggling to establish its brand digitally, falling behind competitors. The primary goal was to create brand awareness and drive eCommerce sales. DikhaDe implemented a strategic approach focused on storytelling and brand building, using seasonal campaigns to introduce Aguila's collections to a broader audience.
Results:
Our efforts led to a significant 78% increase in sales and exposed 50 lakh new potential customers to Aguila’s brand. Aguila is now positioned as a go-to brand for activewear in Pakistan, with successful expansion into the UAE and strong future prospects in international markets.