7up Family Festival 2018: Pioneering Large-Scale Events in Gujranwala.
The 7up Family Festival 2018 marked a turning point in Gujranwala’s event landscape. For the first time, brands experienced a large-scale event that combined food, entertainment, and family activities, opening the door to a previously untapped market. DikhaDe, as the organizing partner, played a crucial role in setting the benchmark for similar events in the region.
Overview:
The 7up Family Festival 2018 was a ground-breaking event that showcased the potential of Gujranwala as a hub for large-scale, family-oriented events. For brands, it was an eye-opener to the untapped market opportunities in the region. DikhaDe’s innovative approach to event management not only ensured the festival’s success but also set a new standard for similar events in the future.
Results:
The festival attracted an unprecedented number of attendees, proving that Gujranwala could support events of this scale. It opened the doors for future brand activations in the city and solidified DikhaDe’s reputation as a trendsetter in the event management industry.